Product Discovery & Growth.
Find the gaps.
Build what moves adoption.
Neue Big helps organisations sharpen positioning, validate opportunities, and shape the product, service, and communication direction needed to support adoption and usage, especially in health, AI, and other complex, knowledge-intensive sectors.
Spaaan: Discovery, positioning, and product concept in Digital Health Clients who trusted us over the years
Current Focus
R&D Lab
In-house startup in health-tech exploratory concept. Building a patient-centric application combining tech, human-centred design and evidence-based Cognitive and Dialectical Behavioural Therapy techniques.
Strategy Sprint
Adoption and growth in health are rarely linear. A focused, AI-accelerated sprint to uncover the friction and spot under-served opportunities, so your next product or business decision is grounded in evidence.
Selected Work
Engagement Strategy & Digital Learning Product for Boehringer Ingelheim.
B2B Market Positioning Thought Leadership for Mathesia, AI/Data Science Platform.
Supported Strategyzer’s adoption strategy with high-impact explainer videos
neues script: Experiment in Knowledge Design & Accessibility